The following are candidates for two COVERED EMPLOYEE REPRESENTATIVE seats on THE PHBP BOARD OF TRUSTEES.

Additional candidates will be added upon completion of the nomination process ending november 17.

the election will take place december 12 - 16.

No vote cast prior to december 12 will be recorded.

Meet the CANDIDATES

Rachel Perkins

Rachel Perkins

I’m honored to be running for re-election to the PHBP Board of Trustees. For the past five years — first as an Alternate Trustee and now as a Trustee — I’ve been proud to represent the freelance commercial production community and help shape a plan that truly supports our unique way of working.
As a freelance producer for more than 25 years, I’ve led large-scale campaigns for brands like Amazon, Nike, Facebook, and Netflix, and collaborated with top directors including Kathryn Bigelow. I know firsthand how unpredictable freelance life can be — and how essential it is to have dependable, high-quality healthcare that travels with you from job to job.

During my time on the Board, I’ve focused on balancing financial sustainability with real-world accessibility for members. I advocate for freelancers and staff alike, ensuring PHBP remains strong, transparent, and responsive to evolving needs.

If re-elected, I’ll continue to champion:

Member-centered benefits that fit the realities of freelance and staff work

Transparency and communication so members understand and trust the plan

Long-term sustainability and innovation to keep benefits strong for years to come

PHBP is more than a health plan — it’s a community safeguard. I’m proud to serve it and would be honored to continue representing you.

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Norman Reiss

NORMAN REISS

With over 30 years of experience in commercial, film, and music video production, Norm is a versatile and highly effective producer known for delivering world-class creative content. He has led acclaimed campaigns for global brands like Budweiser, Aston Martin, and McDonald’s, as well as films and music videos for high-profile artists and studios.

Norm has managed production crews of up to 200 people, balancing artistic vision with operational precision to ensure creative and technical excellence on time and within budget. His deep understanding of the production landscape allows him to anticipate challenges, craft solutions, and maintain the highest standards under pressure.

Known for his strategic insight and collaborative approach, Norm has built long-standing partnerships with leading brands, agencies, and artists. Whether producing large-scale commercial shoots, narrative films, or music videos, he brings the experience and leadership needed to drive each project to success.

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